National Bakery Day is a prime moment for bakeries to stand out, strengthen customer loyalty, and drive meaningful sales—but getting the most out of it takes intention and smart planning. This session will guide bakery owners and teams through practical, effective strategies to elevate their...
07-09-2026 | 02:00 PM - 03:00 PM ET
Welcome to a new RBA series that brings you inside our members' bakeries from wherever you are. Learn from fellow bakers, see how they've set up their operations, and get the insider perspective you can't find anywhere else. This series is exclusively for RBA members. Our first tour features...
04-16-2026 | 02:00 PM - 03:00 PM ET
Beverages are no longer just an add-on—they're a powerful way for bakeries to increase sales, attract new customers, and build stronger brand loyalty. From specialty coffee programs to creative drink menus that complement your baked goods, a thoughtful beverage strategy can transform your bakery...
03-12-2026 | 04:00 PM - 05:00 PM ET
Attracting and retaining great people has never been more challenging—or more important—for retail bakeries. In this session, Marissa Sertich and Kimberly Houston of the Retail Bakers of America break down what today’s workforce really wants, with a special focus on Gen Z’s motivations,...
04-27-2026 | 01:30 PM - 02:30 PM ET
Most bakers are taught how to perfect a product—but very few are taught how to protect the business behind it. It’s a gap Chad Ecklof knows well. As the third-generation owner of Ecklof Bakery , Chad grew up immersed in craft, consistency, and tradition. What became clear over time,...
The Retail Bakers of America is excited to be part of Bakery Showcase Canada, one of the country's largest and most dynamic baking industry events. We'll be on-site connecting with bakers, educators, suppliers, and students from across Canada and the U.S. — sharing resources, answering questions...
05-03-2026 09:00 AM - 05-04-2026 05:00 PM ET
In this episode of The Perfect Rise , RBA sat down with Colette Christian , chef, educator, and multi-certified baking professional, to explore what it truly takes to build a long, sustainable career in the baking and pastry industry. Colette’s journey began early—entering professional...
REGISTRATION IS CLOSED FOR THIS EVENT. If you'd like to be added to the waiting list, please email sophie@retailbakersofamerica.org . Join RBA and RONDO for a two-day hands-on croissant seminar at RONDO's 7,000 sq. ft. Dough-how Center in Moonachie, NJ. Whether you're a small artisan...
03-10-2026 09:30 AM - 03-11-2026 03:45 PM ET Moonachie NJ
How do you develop strong managers in your bakery? Whether you're trying to promote from within for the first time or scale your management structure across multiple locations, building effective leaders is one of the hardest parts of growing a bakery business. Most owners learn through trial...
03-19-2026 | 04:00 PM - 05:00 PM ET